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May 31 2012


Sustaining Position in the Market

Gaining market recognition is surely the one most important thing for most companies that are new in business. As for those that have already established an identity, the challenge is not actually over. Because with the overcoming of this dilemma, a company next faces the question: What must I do to sustain this position? 

May 08 2012


Customer Retention in a Modern Market

There has been a paradigm shift, a fact that we can never deny. From pure functionality, designing products have turned to catering to the specific needs of a target market and appealing to them through aesthetics and other additional features. Now, how do you make customer retention possible in a modern market?
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